Founders' Podcast

Charles Assisi, Indrajit Gupta & C S Swaminathan discuss the underlying philosophy behind Founding Fuel

Founding Fuel

The three co-founders quit large, established firms and took the plunge into entrepreneurship, driven by the search for new meaning and the urge to do something different. Coincidentally, for a variety of compelling reasons, entrepreneurship emerged as the Big Idea around which the new venture was conceptualised. Since entrepreneurs need much more than premium content, Founding Fuel used a unique combination of digital media and learning tools to serve an entrepreneurial community. A high-powered Advisory Council and a strong extended publishing network was formed to build considerable intellectual muscle. Underlying all this is a clear commitment to building a great place to work.

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About the author

Founding Fuel

Founding Fuel aims to create the new playbook of entrepreneurship. Think of us as a hub for entrepreneurs- the go-to place for ideas, insights, practices and wisdom essential to build the enterprise of tomorrow. It is co-founded by veteran journalists Indrajit Gupta and Charles Assisi, along with CS Swaminathan, the former president of Pearson's online learning venture.

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