Business strategist Rajesh Srivastava analyses the secret behind the success of Baba Ramdev's Patanjali, the rise of Kabaddi, Uber's strategy, Maggi Noodles' comeback, Google and Facebook's drive to control last-mile connectivity, and more

• Read Time : 18 mins

• Tags
• Surge pricing
• OnePlus
• mGaadi
• Nokia maping service HERE
• Free Basics
• Facebook
• Scarcity Effect
• Uber
• Air India
• UberAuto
• iChef
• Ola Auto
• Shoppers Stop
• Star Sports
• ?Patanjali
• ?Baba Ramdev
• Project Loon
• Google
• Flipkart
• Pro Kabaddi League
• Maggi Noodles
• Nestle
• Xiaomi
• Magic Mirror

As Mattel and Airbnb's Brian Chesky showed, an unconditional apology and self-penalization work

• Read Time : 6 mins
• 1 Comment

• Tags
• Airbnb
• Maggi
• Coca-Cola
• Jet Airways
• Brian Chesky
• PepsiCo
• Uber
• Reputation management
• Sarge toy car
• Revlon
• Negative perception
• Cadbury
• Nestle
• Brand image
• Mattel
• China