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Tag : the-economist

The Gist

The global trends to watch in 2025
  • D Shivakumar
  • Dec 18, 2024 11:12a.m.
  • Big Ideas
The global trends to watch in 2025

Insights from The Economist’s report ‘The World Ahead 2025’

  • Read Time : 8 mins
  • Tags
  • global trends
  • the World in 2025
  • books
  • The Economist

New Rules of Business

How Zara, Sensodyne and others use behavioural science to unlock value
  • Rajesh Srivastava
  • Jun 22, 2015 3:06p.m.
  • Strategy and Innovation
How Zara, Sensodyne and others use behavioural science to unlock value

Why customers behave the way they do and what you can do to influence their behaviour

  • Read Time : 4 mins
  • Tags
  • scarcity effect
  • fear of regret
  • loss aversion
  • sunk cost fallacy
  • Bagpiper whisky
  • Amazon Prime
  • Zara
  • social proof
  • Sensodyne
  • Starbucks
  • OnePlus
  • Behavioural science
  • expert bias
  • The Economist

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