New Rules of Business
Improve customer satisfaction at minimal cost: Convert customers into 'employees'
![Improve customer satisfaction at minimal cost: Convert customers into 'employees'](https://d25ecq9zgd9hts.cloudfront.net/img/2015/09/self-checkin.jpg)
Involve customers and cede control over certain activities by providing them an obstacle-free, easy-to-navigate and secure platform to perform tasks