What do we need more of: leaders who dominate global institutions or local leaders with a make-in-India mindset?

• Read Time : 4 mins
• 1 Comment

• Tags
• leadership
• Hindustan Unilever
• Rohit Jawa
• HUL

Why the Red Label Kumbh Mela ad backfired and the do’s and don’ts for brand custodians when designing their communication

• Read Time : 5 mins
• 5 Comments

• Tags
• Brand communication
• Brooke Bond Red Label tea
• Hindustan Unilever
• Advertising and marketing
• Surf Excel