Stories At Work
Overcoming entrenched views
If the story is in their heads, it is hard to change
Category : strategy-and-innovation
Yum China: Can it become ‘finger lickin’ good’ again?
The owner of KFC and Pizza Hut, once the darling of China's fast food sector, has lost substantial ground due to repeated scandals and plain brand fatigue. Post its split from the parent Yum Brands, can Yum China get its mojo back?
Six people who can help you become a superforecaster
In his new book, 'Superforecasting’, Philip Tetlock looks at those who get it right and how they do it
The Challenge of Silos
In an interesting new book, ‘The Silo Effect’, financial journalist Gillian Tett points out that how you are structured influences how you look at the world and how you approach problems.
Technologies do not disrupt, business models disrupt
McKinsey's Erik Roth says any company can have one-off wins, but the real challenge is how do you do it on a continual basis?
Strategic Intent
Building consumer empathy
Why are consumers not buying your brand? Understanding end-users and empathy for them is much more effective in problem-solving than relying merely on gut or tonnes of data
Francesca Gino on how to not get sidetracked
Francesca Gino, Harvard Business School professor and author of 'Sidetracked', tells us how we can stick to the plan and achieve our goals.
Stories At Work
The gobbledygook generator
Is your communication also clouded with business jargon?
Haier is disrupting itself - before someone else does
By turning itself into an internet-based platform company, Haier is doing something that has no precedents anywhere in the world. Can it pull off this audacious plan?
Stories At Work
Continuing on the 20% sales increase journey
Put your storytelling skills to work to be a super salesperson
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