Strategic Intent
Paytm: Emperor’s new clothes
At the heart of the fintech major’s precarious slide lies the abject failure of its Super App strategy. But that’s just one part of the story.
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Creative marketing in the digital age: How far is too far?
Marketing lessons from the Poonam Pandey episode
A dangerous tit-for-tat game is afoot in the Middle East
The US, China and Russia are entangled in a complex way. And the rising tensions in the region are already disrupting shipping and the oil trade
Masterclass
Masterclass: The World in 2024
A stellar panel unpacks the primary drivers of complex change facing the world: The implications of elections in more than half the democratic world; the US-China rivalry and the economic disruptions of their mutual de-risking; assessing Global South as a tangible international entity; and more
Daily Newsletter
FF Life: How to keep your fitness resolutions
A doctor and a trainer’s insights on what makes fitness a habit
Daily Newsletter
FF Life: The art of slowing down
An effective antidote to the cult of speed
Rashid Khan: A voice as pure as the rain
His dulcet baritone could create such slow burn performances, mesmerising the audience. This is the second piece on the eternal genius, that delves into the traditions of Hindustani Classical Music and Rashid Khan’s legacy
Rashid Khan: The Eternal Genius
The greatest classical voice of a generation
Daily Newsletter
FF Life: On poetry and risk-taking
Poetry that soothes the rollercoaster of an entrepreneur’s life
Events That Shaped Our World in 2023
Is India too late to the Global South party?
China may have already stolen a march with its massive financing, infra investments and deals to access natural resources and stranglehold on markets across the developing world. Yet India may still have some aces up its sleeve. The sixth and final column in our Year End Special series on making sense of the biggest economic and geopolitical shifts and what they signal
Editors Picks
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