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Tag : public-relations

Confessions of a practising journalist
  • Charles Assisi
  • May 03, 2015 8:05a.m.
  • People
Confessions of a practising journalist

The state of journalism today came about because my tribe misused the power vested in them.

  • Read Time : 4 mins
  • 1 Comment
  • Tags
  • Journalism
  • Public Relations

New Rules of Business

Brand friend for life
  • Rajesh Srivastava
  • Mar 22, 2015 2:03a.m.
  • Strategy and Innovation
Brand friend for life

Most consumers trust earned media - recommendations from friends and family - above all other forms of advertising

  • Read Time : 4 mins
  • Tags
  • Advertising
  • Public Relations
  • Customer Loyalty
  • Brand Building
  • Google

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